Future-proof leaders from the most challenging industries has trusted me.

How can I level up your business?

You need product-market fit to grow. If your go-to market mojo feels stuck in low gear, Ignition's got the high-octane fuel you need to find your sweet spot in the market. Here’s what we can bring to the table:

From Scratch to Smash™

I'll handle your entire product strategy: from market research to acquisition campaigns, seamlessly integrating your commercial and support teams.

  • Digging into customer and market insights
  • Nailing your positioning and messaging
  • Getting your pricing on point
  • Figuring out your distribution game
  • Prepping your team to sell like pros
  • Ready, set, launch

Lead Launch™

I'll design your sales framework, set up the CRM that fits your business, and get you rolling with a fully functional acquisition campaign.

  • Sales framework design
  • CRM setup
  • Templates and landing pages
  • Sequences and workflows
  • Scheduling system
  • Acquisition campaign

Fractional CMO

Looking for a long-term plan? I’ll step in as your CMO per hours to guide, manage, and execute your marketing strategy. Perfect if you need a quick audit or if your team’s still green.

  • B2C and B2B experience locked down
  • Pay as you go—no extra fluff
  • I zero in on your pain points
  • I run the show for your team
  • I bridge the gaps in your org
  • Plans starting from 16 hours per month.

My approach isn’t about flexing for marketers

Most marketers aim for high-visibility actions. While this can sometimes grab attention, if your goal isn’t reach, you’re just burning resources.

That’s why my methodology focuses first on locking down everything about your product or service’s value proposition and the right audience. Only then do we scale—starting from a validated base that ensures sustainable growth.

If you’re a founder of a B2B or B2C tech startup with a background in engineering or product development, chances are sales and advanced Go-to-Market (GTM) strategies aren’t your sweet spot.

You might lean on a “product-led” approach—showcasing features and functionality to hook early adopters who can connect the dots between your product and their needs. While this works for initial traction, it ties your growth to a narrow audience, slowing down your expansion into broader markets.

Hear from the people who know me best!

Catch the word on the street from those who believe in me. See how I’ve helped them level up and why they’re in it for the long haul.

Are you ready to take off? 🚀

Need to take a product launch from zero to sixty in no time flat? I'll set you up for success, whether this is your first launch or you’re a seasoned pro.